Colors
Primary and secondary colors used in the design of the Aqqo brand.
Our Colors section delves into the core of our visual identity, highlighting the strategic use of our Primary Brand Colors and Secondary UI Colors. The primary palette, led by an Elegant and Authoritative Green, embodies innovation, trust, and safety—principles at the heart of our brand. This carefully chosen color communicates our commitment to excellence and forward-thinking. Complementing this, our secondary colors enhance user interfaces with subtlety and sophistication, balancing friendliness with organization to ensure a cohesive experience. Together, these colors not only define our aesthetic but also reinforce our brand's values and vision, illustrating the power of color in visual communication.
Primary Brand Colors
Primary Dark Green
C87 M15 Y77 K69
R14 G37 B34
#032622
PMS 3435
Avery 916 Dark Green
Sikkens L4.25.23
A green base evokes a sense of elegance and authority, with a businesslike and experienced demeanor that's simultaneously sleek. This color foundation embodies innovation, trust, and safety, presenting a harmonious balance between professional gravitas and forward-thinking values.
Primary Light Green
C85 MO Y98 KO
R1 G216 B104
#01D868
PMS 354
Avery Pantone 354
A positive and powerful shade of green radiates innovation, capturing the essence of forward movement and cutting-edge ideas. This color not only attracts attention but also communicates a strong commitment to progress and a bright future.
Primary Off White
C5 M5 Y7 KO
R244 G242 B239
#f4f2ef
Sikkens GN.00.85
This approach combines friendliness and sympathy with refinement and organization. The sleek design is welcoming, conveying a sense of warmth and approachability while maintaining a polished and well-structured appearance.
White
#ffffffBlack
#000000Secondary Brand Colors
Secondary brand colors are used within Aqqo products to provide a consistent visual experience. They are used to convey information, provide feedback, and help users interact with the product.
The basis of the secondary brand colors is the Tailwind CSS color palette. See the documentation for more information: Tailwind CSS Colors.